Quick question: how many times have you scrolled social media alone today? If not you, someone next you to? That’s an opportunity that you can use to market your business without sounding too salesy, if you know what I mean. How? Well, most successful companies do the best marketing innovatively, for instance, by educating customers. …
Have you ever heard the phrase, “It’s not what you say; it’s how you say it?” This phrase rings true when marketing your business online. How you engage with your audience is just as important as what you say, if not more so. You want to be real and authentic with your interactions but also…
If you’re a business looking to expand your brand presence and reach new customers, video marketing is the way to go! Short-form videos are becoming increasingly popular and it’s something that you should really consider implementing into your business marketing strategy. This brings us to our topic today: YouTube Shorts. But before I tell you…
And by that, I don’t mean Facebook is buying a shiny new car or getting a mommy makeover but rather, they just can’t seem to figure out what they want to be when they grow up or retire. In this instance, I’m specifically speaking of Instagram which recently announced the launch of Fan Subscriptions which…
The marketing world is now conquering the world and works in many forms. Of these influential marketing or influencer marketing is on the top. Effective marketing is a type of social media marketing that involves the placement of products from an influencer, people, and organizations that are experts in their fields. For instance, a fashion…
The concept of social media marketing is using data related to marketing to fulfill the needs and requirements of customers to develop marketing strategies to accomplish a brand’s goals, together with customers’ satisfaction. Such marketing strategies work on many levels, and one of them is social media marketing. It is a communication tool that allows…
Brands finding their place in consumer’s conversations is a significant thing to increase the popularity of a brand and its success in launching its product line(s). Your consumer expects you to listen to them and also demands immediate responses from the brands. If a brand wants publicity and wants people to talk about their brand…
The history of digital marketing is a key part of the development of technology. It actually started in 1971 with email, which set a platform for the future digital world. This type of marketing became more sophisticated in the 2010s with the growth of digital devices, and it’s still growing. Also called web or internet…